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Fashion Merchandising
by James Clark · Red Globe Press · tapa blanda · 320 pages
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Pages: 320 pagesAuthor: James ClarkPublisher: Red Globe PressFormat: tapa blandaLanguage: enRelease date: 28/11/2014ISBN: ISBN 9781137413871
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Synopsis of Fashion Merchandising
Este libro de texto central ofrece una visión detallada del papel del comercializador de moda y describe sus actividades y responsabilidades como parte de la cadena de valor de la moda. Esta visión general se sitúa dentro del contexto más amplio de la industria de la moda, destacando la relevancia del papel del comercializador y comparándolo con el papel del comprador de moda. Este libro de texto también considera los desafíos contemporáneos que enfrenta la industria en general, como la responsabilidad social corporativa, la sostenibilidad, la globalización y la distribución multicanal, y el impacto que estos tienen en el papel del comercializador. Ofreciendo una valiosa visión del papel del comercializador y enfatizando cómo puede agregar valor a un negocio de moda, este es un libro de texto ideal para los aspirantes a comercializadores. Es adecuado para estudiantes que estudian a nivel de pregrado y posgrado y para profesionales que buscan progresar en sus carreras en esta industria emocionante y multifacética.
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About the author
James Clark
James Clark was a 19th-century American politician who served in all three branches of Kentucky's government and in the U.S. House of Representatives. His political career began in the Kentucky House of Representatives in 1807. In 1810, he was appointed to the Kentucky Court of Appeals, where he served for two years before resigning to pursue a seat in the U.S. House of Representatives. He served two terms in that body, resigning in 1816.
1779–1839159 titles published
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