
by Lloyd E. Shefsky · McGraw-Hill Inc.,US · tapa dura · ISBN 9780070570252

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«Entrepreneurs Are Made Not Born» is the essay on entrepreneurship by Lloyd E. Shefsky, published by McGraw-Hill in hardback (210 pages, in English).
The book brings together the stories of 200 successful entrepreneurs and shows how to navigate the usual barriers when starting a business. With cases such as Ben Cohen (Ben & Jerry's), Fred Smith (Federal Express) and Harold Geneen (ITT), it offers keys to forging an entrepreneurial attitude, turning an idea into a viable project and facing risks.
Published in 1994, it falls within the field of business and entrepreneurship; the volume includes an index.
Aimed at future entrepreneurs, business students and professionals interested in real cases of company creation.

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