
by Susana Campuzano García · MCGRAW HILL (FONDO) · tapa blanda · ISBN 9788448139605

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The book 'The Universe of Luxury' by Susana Campuzano García offers a global and strategic vision of the luxury sector, aimed at both professionals and enthusiasts. It explores the primary and secondary needs that drive the insatiable desire for luxury, as well as the role of taste in accessing this world. With 346 pages, this book analyzes in depth the marketing and brand products within the context of luxury.

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