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Dirección de Marketing
3.9
Negocios y EconomíaISBN | 9788476158142
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Product details
Pages: 120 pages
Author: Ildefonso Grande
Publisher: Publisher to be confirmed
ISBN: 9788476158142
Format: tapa blanda
Language: es-ES
Release date: 1/3/1996
ISBN: 9788476158142
Synopsis of Dirección de Marketing
Este libro aborda los principios fundamentales de la dirección de marketing, ofreciendo una visión general de las estrategias y tácticas necesarias para tener éxito en el mercado actual. Explora temas como la segmentación del mercado, el posicionamiento de la marca, el desarrollo de productos y la gestión de la relación con el cliente. Ideal para estudiantes y profesionales del marketing que buscan una guía completa y práctica.
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