by Preston G. Smith, Donald G. Reinertsen · Van Nostrand Reinhold International · tapa dura · ISBN 9780442002435
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«Developing Products in Half the Time» is the practical guide to new product development by Preston G. Smith and Donald G. Reinertsen, published by Van Nostrand Reinhold International in 1991 (296 pages, in English).
The manual starts from the race to reduce development time and explains how to accelerate it in a real organisation. It combines figures and metrics with management techniques: specifications, overlapping activities, team organisation and motivation, capacity planning, risk management and the role of senior management. It also includes chapters on incremental innovation and product architecture.
It belongs to the Competitive Manufacturing Series. The edition features a foreword by Robert H. Waterman Jr., co-author of In Search of Excellence.
Aimed at business management, engineering and manufacturing professionals involved in launching new products.
